
Liquid Studio
Full-service design and brand agency
Helping a drinks-focused studio diversify its proposition, strengthen its operating system, and create a more scalable business.
At a glance
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Sector: Design and brand
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Focus: Diversification, brand, sales, team, operations
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Support: Commercial and organisational growth support
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Outcome: New client wins, stronger systems, better team alignment
The challenge.
Liquid needed to broaden its proposition beyond a drinks-only focus, while reconfiguring the business and brand to support scale, diversification and healthier growth.
What I worked on.
I worked across both the commercial and internal sides of the business to support repositioning, new business and stronger ways of working.
Where I helped.
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Commercial direction
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Account direction
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Project and account direction
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Brand development
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Systems and process design
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Inbound marketing

"Dom's experience & expertise, infectious enthusiasm, inexhaustible energy & calming presence have filled us with confidence & won us multiple new clients as well as diversifying our portfolio.”
Jem Eggerton | Founder & CEO
What changed.
The result was a more confident, diversified studio with stronger internal systems and better commercial momentum.​
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Won clients including Gym Kitchen, Olly Smith, Garden Organic and Opply
Secured a Silver Award at the 2020 Pent Awards -
Delivered 360° brand development across touch-points
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Strengthened company-wide operations, systems and procedures
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Designed and implemented more effective sales and marketing systems
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Helped cultivate a more aligned and confident team culture
